Media Executive. Content Strategist. Audience Builder. Consultant. Speaker. The Plug.
Ashley “AC” Trybula is an award-winning media executive and content strategist whose career spans social media, editorial, audience development, digital media and the creator economy.
From leading content for one of the world’s most influential social-first media brands to building audiences, developing talent and creating strategies that turn attention into community and business growth, AC has spent her career at the intersection of content, culture and audience behavior.
Her work and expertise have been recognized by the Webby Awards, Shorty Awards, Digiday Awards, Telly Awards and Illinois Broadcasters Association, with work featured or cited across outlets including People, Billboard, Essence, Complex, TMZ, ESPN, FOX, CBS, ABC and NBC.
Today, ACThePlug is where that experience comes together—through insights, downloadable playbooks, selected work, speaking and consulting for people and organizations building content and audiences in an ever-changing media landscape.
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